The Common Uncommonly

All About Loyalty

Message Factors

Who We Are: Message Factors is a marketing research firm headquartered in Memphis, TN.  We are in our 45th year of business.

Who We Serve: We work with clients of all sizes and industries, from a single-location pizza shop to the Fortune 500.

What We Do: We help our clients understand and improve the relationships they have with their stakeholders, from customers and prospects to employees and distributors.

How We Do It: Lots of ways…

  • Qualitative
    • Focus groups
    • One-on-one interviews
    • Ethnographics
  • Traditional Quantitative
    • Awareness and usage
    • Habits and practices
    • Ad campaign testing
    • Image and equity
  • Strategic Quantitative
    • Proprietary methodologies
    • Data mining and data integration
    • Full 360-degree stakeholder assessments

How We Can Help You: Contact me and we’ll figure it out.

Written by Tom Logue

May 1st, 2011 at 4:54 am

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